Knowledge has always been the edge
Tony is a Sydney based performance consultancy for travel & leisure. We pair AI analysis with senior commercial experience to help hotels, airlines, airports, gyms and day spas find and fill their performance gaps.
The concierge was the first AI
Tony is named after Antony Facciuolo, regarded as Australia's first hotel concierge.
Long before algorithms, the best concierges were already doing what AI does today: taking in vast amounts of information, spotting the pattern, and delivering the right answer at exactly the right moment.
A business's greatest commercial asset is not only its rooms, seats or treatment rooms. It is what it knows about its market, its customers and its own calendar, and how precisely it acts on that knowledge.
Human expertise, AI precision, hospitality at heart.
The Tony standard
Manuel Cipriani
Manuel has spent more than 15 years on the commercial and digital side of travel & leisure, across hotel groups, distribution technology, an airline, an airport and startups. Tony is built on what he saw in every role: these businesses rarely lack demand. They lack the time and the clear view to see where the gaps are.
- Marriott InternationalDirector of Digital Consulting, and senior roles across ANZPAC and London
- SiteMinderDirector, Global Program Strategy (Channels Plus)
- Singapore AirlinesArea Manager Digital and eCommerce, Southwest Pacific
- Sydney AirportFounded the Tripsim eSIM business
- MadeComfyShort stay accommodation
How Tony works with clients
Capacity specialists
We work with businesses whose rooms, seats, classes and treatments expire if unsold. That focus shapes every recommendation.
AI powered, human delivered
AI surfaces patterns that would take weeks to find by hand. The strategy and the accountability are always human.
Honest about fit
If we are not the right fit, we will tell you and point you somewhere better.
Outcomes, not reports
We focus on the few changes that move the numbers, and stay until they have taken hold.